Agents of Possibility

Marketing + Technology

No matter where you are in your career – WRT meets you where you are.

Our agents have access to a wide range of innovative tools and programs, allowing them to serve home buyers and sellers in a way that is truly unique to Windermere. Trained WRT staff is available to help you optimize your business.

We strive to have the best possible resources for our brokers. I want our team to feel inspired by our people, service, and tools. We want them to leverage all that we have built in order to make their jobs easier. Our agents have access to a wide range of innovative tools and programs, allowing them to serve home buyers and sellers in a way that is unique to Windermere Realty Trust. Some of our most successful tools were born from our agents’ own ingenuity. We continually look to them for ways to improve upon everything we do. Ultimately, the most powerful tool that WRT has is our people. We are committed to providing our agents with everything they need to serve their clients best.

— TODD PRENDERGAST | WRT PRESIDENT + PRINCIPAL BROKER

Marketing Automation

We’re constantly seeking the best ways to connect people, build relationships, and bring value to our agents and their clients. Our automated marketing is one small way in which we deliver on this. Beautifully branded, fully customizable marketing materials, including property brochures, flyers, postcards, e-cards, social media posts, videos, virtual tours, and single property websites, are all delivered right to our agents’ inboxes once a listing has gone live.

Interested in digital advertising opportunities? Great! Our suite of marketing tools makes digital ad creation and distribution to global platforms quick and easy.

Custom Presentations + Newsletters

Stay in touch with clients using our print or digital newsletter. Both versions are branded to you. Print newsletters can be mailed monthly or at chosen intervals. Or, with an annual subscription, a digital newsletter arrives in your account monthly branded with a message you can customize and easily send to unlimited contacts.

Provide value and win more listings and buyers through attention-grabbing CMAs, property views, buyer tours, and more! Easily create branded, high-impact print and interactive digital presentations tied to MLS listing data, plus the ability to embed web and video content. Tell great stories, show real results, and wow clients with auto-updating market reports, virtual tours, and links to listings on your website you can easily email from your computer or phone.

Luxury Portfolio International Advertising

Through our partnership with Luxury Portfolio International, we have amazing advertising opportunities available to us.

Condé Nast Traveler inspires trips both big and small, helping readers decide where to go and what to do so that wherever they are — they feel perfectly at home in the world.

Elle Décor is about the best design in the world. Design always has been, and forever will be, in every pocket of stylish life — and is a reflection of who we are at any given moment.

For more than 100 years, Architectural Digest, the international authority on design and architecture, offers exclusive access to the world’s most beautiful homes — compelling, relevant, and private spaces you won’t see anywhere else.

Market Data

WRT makes it easy for agents to stay on top of market conditions and provide value to clients with programs that transform market data into easy-to-understand visuals and charts. Fully customizable statistics for clients by city, zip code, community, subdivision, or school district, that can be added to websites, presentations, emails, and social media. Our software also provides helpful market insights you can use in client meetings, and market data reports can be set to auto-update with new MLS data each month.

Our support team also creates monthly “By the Numbers” reports for the Portland area, Lake Oswego, and West Linn.

For a more scheduled approach, agents can subscribe contacts to a branded monthly market update that will be automatically emailed with relevant market activity by zip code.

Furthermore, our client nurturing system tracks home value, mortgage, and equity, making our agents trusted advisors. Clients can be set up to receive an automatic monthly personalized email report on their home’s value with bank-grade calculations and communication.

for sale vs. sold

Number of homes for sale versus sold in Multnomah County over the last 12 months.

FAQs

  • Yes, we do! Our Business Support team will order those for you immediately.

  • We offer several ways to ensure you are top-of-mind with your clients, beginning with a world-class, real estate email marketing system that uses predictive data to identify high-value contacts within your database and offers innovative, turn-key email marketing designed to help you stay connected to your clients.

    Additionally, utilize our client nurturing system that automatically tracks home value, mortgage, and equity, making you a trusted advisor. This allows you to send a personalized monthly home valuation report to clients.

    You can also subscribe your contacts to a program that automatically emails a branded monthly update with relevant market activity by zip code.

    Finally, cap off the year by providing clients with an annual update on their largest investment with a quick-and-easy, simplified CMA program that provides a market update of their neighborhood each year.

  • Absolutely! Our business dashboard, sphere management, and communication CRM keep you on task and in flow, syncing and updating info and insights about your sphere. Track engagement and keep track of relationship touchpoints in one place.

    Plus, connect with your buyers, track engagement, and help them find homes with our real estate search app, which attaches your contact information to every listing.

  • Of course! You can create branded, high-impact print and digital presentations through attention-grabbing CMAs, buyer tours, and more. Presentations are tied to current MLS listing data and commute times and you can add on-demand web content.

  • We offer a couple of great options for printed listing material. Impress sellers and prospective buyers with branded, high-quality print marketing. Choose from a brochure, tri-fold, postcard, flyer, and more. You can have materials mailed or delivered to your doorstep.

    Do you want to design something yourself instead? Our free-to-use online graphic design tool can be used to create social media posts, presentations, posters, videos, logos, and more.

  • Collaboration is a big part of our culture and our mutual success. We offer a ton of opportunities to learn and share with the WRT community from broker tours to office exclusives, a private Facebook group to collectives with peer advice, support for busy agents needing help to real-world experience for newer agents seeking paid opportunities. Connect, share, learn, and grow together - we’re better together!

  • Windermere University is a multi-faceted educational resource with on-demand training for tech tools, as well as, real estate training and best practices. You can also schedule one-on-one appointments with WRT's best-in-business support staff.

“I couldn’t ask for a better group of brokers to work with. I feel an immense sense of pride being a part of this organization.”

— REBECCA G, BROKER